Airtel in partnership with Arsenal
28 June 2012, 18:05
Nairobi - English Premier League giants Arsenal have announced a three-year partnership agreement with mobile network Airtel.
The company hopes to reach out to approximately 42 million fans across Africa by utilising club’s merchandising hospitality in five countries Nigeria, Zambia, Ghana, Uganda and Rwanda.
“I am delighted to welcome Airtel into our family of commercial partners. This is the second long-term partnership arrangement to arise from the continent and we look forward to developing a number of exciting initiatives with Airtel, starting with our forthcoming tour to Nigeria in August. This underlines the depth of our following in Africa and how the profile of the club continues to grow internationally,” Arsenal’s head of gobal partnerships Vinai Venkatesham said.
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