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Instagram could coin it from user pics

19 December 2012, 10:53 Wallace du Plessis

Cape Town - Facebook has published new terms and conditions which will apply to Instagram from 16 January 2013.

The most contentious clause will in future allow Instagram/Facebook to sell your pictures and all other content to advertisers or other entities.

In the rights section of the terms of use the second clause says:

"To help us deliver interesting paid or sponsored content or promotions, you agree that a business or other entity may pay us to display your username, likeness, photos [along with any associated metadata], and/or actions you take, in connection with paid or sponsored content or promotions, without any compensation to you.

"If you are under the age of eighteen [18], or under any other applicable age of majority, you represent that at least one of your parents or legal guardians has also agreed to this provision (and the use of your name, likeness, username, and/or photos (along with any associated metadata)) on your behalf.”

The Guardian reports that "the change has led to an outpouring of anger online - although the move echoes similar moves made by other services, such as Twitpic in 2011, which are allied to fast-moving microblogging services such as Twitter."

In a nutshell this means that Instagram photos could be used in advertising, without reference to the owner, with all the payments going to Instagram.

There is no opt-out from that use except to stop using the service and to delete your photos.

- News24

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