What #TwitterBigStick is, and which organizations have responded
02 February 2012, 15:17
Thousands have used it to give instant feedback on poor experiences and neglect.
Ignoring #TwitterBigStick can lead to a severe reputation battering, often in a few hours of retweeting.
#TwitterBigStick is a crowd-sourced initiative that is run and governed by the crowd. It tries to stay entirely neutral and has no vested interests whatsoever.
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