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Vihiga to host Miss Tourism Kenya in 2014

15 April 2014, 23:23 Dareel Eric

Vihiga - Vihiga County has been granted the rights to host the Miss Tourism Kenya national beauty contest. The County government will require more than KES 80 million to host the event that brings together more than 3, 000 delegates in September next year.

National Director of Miss Tourism Kenya Alice Kamunge said the county was granted the opportunity following a request by Governor Moses Akaranga. Kamunge was speaking at the county headquarters during a meeting with stakeholders to launch preparations for the event.

The meeting was chaired by Akaranga. Deputy governor Caleb Amaswache, county Chief Officer in charge of Trade and Tourism Tom Kisia and County Executive Committee members attended the meeting. Akaranga noted that the county wanted to host the event this year but they backed off because they could not raise the required funds. “We had intended to host the event this year but we cannot raise KES 80 million within three months,” he said.

While welcoming the decision to be given the chance to stage the event, Akaranga noted that the move would help in branding the county. He added that the event would help in marketing the county with the view of attracting tourists and also create business opportunities to the locals. “Hosting more than 3, 000 delegates is not a joke, the business community including boda boda operators would do very well,” he added. 

Kamunge noted that her organisation has decided to devolve Miss Tourism activities as a measure aimed at promoting domestic tourism and also comply with the new constitution.

She added that allowing counties to host the event was one way of giving them opportunities to showcase tourism attraction sites they have so as to attract local and international tourists. “We want tourists visiting the country to move away from going to Mombasa and other areas and visit counties because they are full of tourists attracting destinations,” she said.

She added that Kenya should emulate Greece which has put adequate measures in place that see more than 17 million tourists visit the country yearly.

Disclaimer: All articles and letters published on MyNews24 have been independently written by members of News24's community. The views of users published on News24 are therefore their own and do not necessarily represent the views of News24. News24 editors also reserve the right to edit or delete any and all comments received.

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