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SOYA receives a KES 12M sponsorship from Safaricom

28 November 2014, 15:19 Mike Munga

Nairobi - Soya awards founder and chairman Paul Tergat on Thursday said that the doping incidences being experienced in sports should be investigated so that the game can reclaim its glory.

Speaking at Safaricom headquarters where he received a KES 12 million sponsorship from the telecoms firm to aid the preparations for sports of the year Awards (SOYA), Tergat said there must be discpline in sports.

"The sportsmen should be competing and winning in a fair way and we must restore our reputation," he said.

The former Boston marathon champion said it is good to appreciate the hard work and dedication that sports personalities put as they represent the country in the global scene.

"I am very proud of how SOYA has grown. With the support of Safaricom and other companies, we have been able to set the standards of sports in this country, " he said.

Safaricom Marketing Director, Rita Okuthe issued the cheque on behalf of CEO Bob Collymore.

Okuthe said Safaricom has invested heavily in sports through infrastructure and spornsorships of events in various disciplines.

"Safaricom is sponsoring Safaricom Sevens, Safaricom Lewa marathon and the Safaricom athletics series with a purpose of nurturing talent from the grassroots and ensuring that young people have a space to showcase their talent," she said.

The event has been postponed to January 16, 2014. All past winners are expected to grace the event in marking the 11th anniversary since its inception in 2004.

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