ReelAfrican and Zuku partner to boost college basketball
25 October 2013, 11:21
ReelAfrican.com and Kenyan pay TV provider Zuku partner to bring “BaQe”—a dynamic new show focusing on the high-octane Kenya university basketball league, the KUBL—to global audiences.
ReelAfrican.com offers African & Caribbean film & TV entertainment content in the United States, and thus the move will provide a platform for local talent to shine on an international stage.
Zuku began sponsoring the league, now dubbed the ZUBL, and gave it a complete makeover. Running 26 weeks through the 2013 season, the half-hour weekly show "BAQE" is is co-hosted by well-known entertainer Davidson Ngibuini (aka DNG)and rising star Silalei, who is captain of the Kenyan women's national basketball team and a leading scorer on the Eagle Wings.
ReelAfrican Co-Founder & CEO Victor Mallet says, "We are proud to be partnering with Zuku to bring this cutting-edge series to a global audience through ReelAfrican.com and our YouTube channel. Many of the world’s greatest basketball stars, like Hakeem Olajuwon and DikembeMutombo, come from Africa. Now we have the first African college basketball show partnering with our online platform to show the rest of the world what we already know—that Africa is a major global source of athletic talent.”
“BaQe” also features "The Professor", BosireBogonko, who offers analyses of games and players, and a treasure trove of valuable tips for those looking to improve their game.
"BAQE" is a Swahili slang term for basketball and the wider culture of basketball. The name suggests how the show delves into the culture, characters and supporters behind this explosive, wildly popular sport. Now in partnership with ReelAfrican, the Zuku-produced series that will bring its insights into Africa’s rising basketball culture to a global audience.
The BAQE series can be viewed for free online at ReelAfrican.com and on partner sites Hulu and YouTube, in addition to more of the best in African films, TV series, and documentaries, free and in HD.